Discovery, Inc. is a global leader in real life entertainment, serving content in 220 countries and territories and nearly 50 languages. Discovery’s portfolio of brands include Discovery Channel, Travel Channel, Animal Planet, Science Channel, and Eurosport.
Within Project C.A.T. (Conserving Acres for Tigers) Discovery Inc. has partnered with World Wildlife Fund and others to support a worldwide effort to double the number of tigers in the wild by 2022. Discovery uses Hygraph for news and stories about wildlife conservation related to Project C.A.T.
The Discovery team chose Hygraph for the following reasons.
The Content team is able to create custom workflows with Hygraph without sacrificing on the quality and velocity of their content. This allows the team to be reactive to breaking news and deliver the most up-to-date information to their readers.
Granular Permissions helps teams ensure that only certain people have the ability to make changes to the content they are meant to. These permissions help ensure that the team can efficiently and effectively collaborate on their content without worrying about any editors or users modifying models or entries they aren’t supposed to.
The intuitive UI made it easy for new content creators to get onboarded quickly to Hygraph. The UI includes the features they expect and need to build workflows while still producing high quality content that matches the expectations of their readers.
Results and Benefits
The content authoring interface enables simple and quick editing and curation of stories so that the website can stay up-to-date in real-time as news breaks.
Content creators need no technical know-how to use Hygraph, leaving them with more time to focus on creating excellent content.
Predefined and custom permissions for users in different roles (e.g. contributor, editor, developer, admin) ensure a smooth and effective team collaboration.
Hygraph enables Discovery to maintain its high standard of content creation while having the flexibility to react to breaking news stories.