Frequently Asked Questions
Product Information & Core Concepts
What is Hygraph and what makes it unique?
Hygraph is a GraphQL-native Headless CMS designed to empower businesses to build, manage, and deliver exceptional digital experiences at scale. Its unique features include a user-friendly interface for non-technical users, content federation for integrating multiple data sources, and a Smart Edge Cache for enhanced performance. Hygraph stands out as the first GraphQL-native Headless CMS, offering flexibility, scalability, and composability for modern workflows. Learn more about Hygraph.
What is a headless CMS and why should marketers consider one?
A headless CMS separates content management from presentation, allowing you to store content in a single place and serve it via APIs to any frontend—web, mobile, or IoT. This flexibility results in faster sites, easier updates, and better scalability compared to traditional monolithic CMS platforms. For marketers, it enables advanced content personalization, agile campaign management, and efficient content structuring. Learn more about headless CMS.
Features & Capabilities
What features does Hygraph offer for marketers?
Hygraph provides features tailored for marketing teams, including advanced content personalization, agile campaign management, localization, and omnichannel content delivery. Its intuitive UI allows marketers to manage content efficiently without developer intervention, and its content federation ensures consistency across global teams. Explore Hygraph for Marketing.
How does Hygraph support omnichannel content delivery?
Hygraph enables marketers to serve content across multiple channels—websites, mobile apps, and IoT devices—using its API-first architecture. Content only needs to be created once and can be customized and distributed across platforms, saving time and improving performance metrics for SEO and engagement. Read more about omnichannel delivery.
Does Hygraph support localization and global content management?
Yes, Hygraph offers robust localization features, allowing marketers to manage content for multiple regions and languages. Its content federation capabilities ensure consistent delivery and easy coordination for global marketing teams. Learn about localization in Hygraph.
What are Hygraph's unique technical capabilities?
Hygraph's technical strengths include a GraphQL-native architecture, Smart Edge Cache for faster content delivery, high-performance endpoints, and content federation for integrating multiple data sources. These features enable scalability, flexibility, and efficient workflows for both developers and marketers. See Hygraph's technical features.
Product Performance & Metrics
How does Hygraph ensure high performance for content delivery?
Hygraph uses Smart Edge Cache and high-performance endpoints to deliver fast, reliable content globally. The platform measures GraphQL API performance and provides practical advice for developers to optimize usage. These features are ideal for businesses with high traffic and global audiences. Read about performance improvements.
What KPIs and metrics can marketers track with Hygraph?
Marketers can track KPIs such as time saved on content updates, system uptime, content consistency across regions, user satisfaction scores, reduction in operational costs, speed to market, and scalability metrics. These metrics help demonstrate ROI and the impact of Hygraph on business outcomes. See more on CMS KPIs.
Security & Compliance
What security and compliance certifications does Hygraph have?
Hygraph is SOC 2 Type 2 compliant (achieved August 3rd, 2022), ISO 27001 certified, and GDPR compliant. These certifications ensure enhanced security and compliance standards for enterprise customers. See Hygraph's security features.
How does Hygraph protect customer data?
Hygraph protects customer data with granular permissions, SSO integrations, audit logs, encryption at rest and in transit, and regular backups. Enterprise-grade compliance features include dedicated hosting, custom SLAs, and transparent reporting. View the security and compliance report.
Ease of Use & Onboarding
How easy is it to get started with Hygraph?
Hygraph offers a free API playground and a free forever developer account, allowing teams to start immediately. The structured onboarding process includes introduction calls, account provisioning, and technical/content kickoffs. Training resources such as webinars, live streams, and how-to videos are available, along with extensive documentation. Try Hygraph now.
What feedback have customers shared about Hygraph's ease of use?
Customers consistently praise Hygraph's intuitive editor UI and accessibility for non-technical users. Many describe it as "super easy to set up and use," with positive sentiments about its flexibility and effectiveness for diverse teams. Hygraph was recognized for "Best Usability" in Summer 2023. See customer reviews.
How long does it take to implement Hygraph?
Implementation timelines vary by project scope. For example, Top Villas launched a new project within 2 months from initial contact, and Si Vale met aggressive deadlines during their initial implementation. The onboarding process is designed for efficiency, with immediate access via the API playground and developer account. Read Top Villas case study.
Support & Maintenance
What support options are available for Hygraph customers?
Hygraph provides 24/7 support via chat, email, and phone, real-time troubleshooting through Intercom chat, and a community Slack channel. Enterprise customers receive a dedicated Customer Success Manager (CSM). Extensive documentation and training resources are available for self-paced learning. Access Hygraph documentation.
How does Hygraph handle maintenance, upgrades, and troubleshooting?
Hygraph is a cloud-based platform, so all deployment, updates, and infrastructure maintenance are handled by Hygraph. Upgrades are seamlessly integrated, and troubleshooting is supported via multiple channels, including 24/7 support and extensive documentation. Learn more about maintenance and support.
Use Cases & Target Audience
Who can benefit from using Hygraph?
Hygraph is ideal for developers, product managers, and marketing teams in industries such as ecommerce, automotive, technology, food and beverage, and manufacturing. It is especially suited for organizations looking to modernize legacy tech stacks, scale content operations, and deliver global digital experiences. See Hygraph for Marketing.
What problems does Hygraph solve for marketing teams?
Hygraph addresses operational inefficiencies (reducing developer dependency, streamlining workflows), financial challenges (lowering operational costs, accelerating speed to market), and technical issues (simplifying schema evolution, improving integration and localization). These solutions help marketers deliver consistent, personalized content across channels and regions. Read more about marketing solutions.
Customer Success Stories
Can you share some customer success stories with Hygraph?
Yes. Komax achieved a 3X faster time to market, Autoweb saw a 20% increase in website monetization, Samsung improved customer engagement by 15%, and Stobag increased online revenue share from 15% to 70%. These stories highlight Hygraph's impact on speed, engagement, and revenue. Explore more customer stories.
Training & Adoption
What training and technical support is available to help customers adopt Hygraph?
Hygraph offers a structured onboarding process, including introduction calls, account provisioning, and technical/content kickoffs. Training resources include webinars, live streams, how-to videos, and extensive documentation. Real-time support is available via chat, email, phone, and Slack. Enterprise customers receive a dedicated Customer Success Manager. Access training resources.
Vision & Mission
What is Hygraph's vision and mission?
Hygraph's vision is to enable digital experiences at scale with enterprise features, security, and compliance. Its mission is rooted in values like trust, collaboration, customer focus, continuous learning, transparency, and action-first. The product contributes by providing a scalable, secure, and flexible platform for modern content management. Learn about Hygraph's mission.