Manufacturers have come a long way in how they showcase their products. As digital catalogs become more common, many now offer full product listings directly on their websites. These online catalogs make things easier for customers as they can quickly access specs, request a quote, and even get after-sales support, all in one place.
However, managing product catalogs is far from simple. It’s about building a website that’s structured to present information clearly, consistently, and efficiently. Many manufacturers are still in the early stages of digitization — having relied on printed catalogs for years, their first step is often converting those into downloadable PDFs, with little adaptation for digital use.
On top of that, product information needs to be made available across multiple channels, such as dealer portals, which makes it even harder to keep everything up to date.
This ebook brings together everything you need to know about digital product catalog transformation. Learn about:
- The Real Roadblocks to Managing Product Information
- Building an Architecture That Scales with Your Catalog
- How to find the best product catalog management tools for manufacturers
- How Hygraph can help you transform from PDF catalogs to dynamic product pages