An OTT content management system manages the content around your videos for streaming apps: titles, series and episodes, artwork, descriptions, genres and schedules. Hygraph stores this as structured content and delivers it through APIs to web, mobile and TV apps, while the video files stay in your video platform.

By structuring content as modular building blocks rather than pages. Videos, articles, galleries and components are created once in Hygraph and delivered through the API to any platform, whether that's a website, app, newsletter or social channel, without reformatting or rebuilding for each one.

Yes. Hygraph delivers content through a globally distributed CDN with a maximum latency of 100ms on millions of monthly API calls. Editorial teams can publish independently without developer support, keeping content velocity high even as traffic and content volume grow.

Structured content paired with rich metadata allows media platforms to deliver tailored experiences based on user behavior, preferences and subscription tiers. This makes it easier to surface relevant content, improve engagement and create monetization opportunities through subscriptions, recommendations or targeted advertising.

Yes, EPG data can be modeled and federated from external sources, such as XMLTV-like feeds, and linked to internal media schemas via cross-references. Programs and channels can be separate schemas, with programs linking to VOD assets for reverse EPG, and cache TTLs can be set on remote fields for frequent schedule changes.

Not typically. Hygraph recommends content modeling for hierarchy (parent-child) rather than taxonomies. For example, conditional fields can toggle "has multiple episodes" and associate episode and season structures. Taxonomies are best for metadata classification such as genres, availability and types, not structural relationships.