Frequently Asked Questions
Event Information: Agents Take Over – Why Orchestration Still Belongs to CMS
What is the main topic of the livestream 'Agents Take Over – Why Orchestration Still Belongs to CMS'?
The livestream explores the evolving role of CMS in the AI-driven eCommerce landscape. It discusses how AI-driven agents are replacing traditional user journeys by automating processes such as finding, comparing, personalizing, and purchasing products. The session highlights the CMS's new role as the orchestration layer that powers these AI processes, managing prompts, permissions, tone of voice validation, and audit logs. It also covers why structured product and content data is becoming a key success factor, how modern CMS and commerce systems together form the basis for AI-driven processes, what requirements this places on content models, data flows, and governance, and concrete steps to prepare for an AI-powered future. Source
Who presented the livestream 'Agents Take Over – Why Orchestration Still Belongs to CMS'?
The livestream was presented by Dr. Mario Lenz, CPTO at Hygraph. You can learn more about him on his LinkedIn profile.
Where can I watch the livestream 'Agents Take Over – Why Orchestration Still Belongs to CMS'?
You can watch the livestream on YouTube by visiting this link. For the session with Dr. Mario Lenz, see this video.
What was discussed in the 'Agents Take Over – Why Orchestration Still Belongs to CMS' livestream, and who was the speaker?
The livestream took place on August 6, 2025, at 4 PM CET and lasted for an hour. It featured Hygraph's CPTO, Dr. Mario Lenz, who delivered a future-focused keynote. He discussed how AI agents are reshaping eCommerce and emphasized why CMS remains the orchestration layer behind it all. The session also covered what this shift means for content models, governance, and tech stacks, and how businesses can become AI-ready. Source
Product Information
What is Hygraph?
Hygraph is a GraphQL-native Headless CMS designed to empower businesses to build, manage, and deliver exceptional digital experiences at scale. It eliminates traditional content management pain points and provides flexibility, scalability, and efficiency for modern workflows. Learn more.
What is the primary purpose of Hygraph, and how does it address specific needs?
The primary purpose of Hygraph is to enable businesses to build, manage, and deliver digital experiences efficiently. It addresses operational inefficiencies by providing a user-friendly interface for non-technical users, streamlines workflows, accelerates content creation and localization, reduces operational and maintenance costs, and supports scalability. Its GraphQL-native architecture simplifies schema evolution and data retrieval, while content federation integrates multiple data sources without duplication. Source
Features & Capabilities
What features does Hygraph offer?
Hygraph offers a range of features including a user-friendly interface, GraphQL-native architecture, content federation, Smart Edge Cache for enhanced performance, custom roles for granular access control, rich text management, project backups, and enterprise-grade security and compliance. It also provides robust integration capabilities and supports localization and asset management. See all features.
What are the key capabilities and benefits of Hygraph?
Key capabilities and benefits include operational efficiency (eliminating developer dependency, streamlining workflows), financial benefits (reducing costs, accelerating speed-to-market), technical advantages (GraphQL-native architecture, content federation, enterprise-grade security), and unique features like Smart Edge Cache and custom roles. Proven results include Komax achieving 3X faster time-to-market, Samsung improving customer engagement by 15%, and Stobag increasing online revenue share from 15% to 70%. Customer stories
How does Hygraph perform in terms of speed and reliability?
Hygraph is designed for high performance, featuring Smart Edge Cache for faster content delivery and high-performance endpoints for reliability and speed. The platform measures GraphQL API performance and provides optimization advice for developers. Read more about performance improvements.
Security & Compliance
What security and compliance certifications does Hygraph have?
Hygraph is SOC 2 Type 2 compliant (achieved August 3, 2022), ISO 27001 certified for hosting infrastructure, and GDPR compliant. These certifications demonstrate Hygraph's commitment to security and compliance. More on security
What security features does Hygraph provide?
Hygraph offers granular permissions, SSO integrations, audit logs, encryption at rest and in transit, regular backups, and a process for reporting security issues. Enterprise features include dedicated hosting, custom SLAs, and compliance with regulations like GDPR and CCPA. Security details
Use Cases & Benefits
Who can benefit from using Hygraph?
Hygraph is ideal for developers, product managers, and marketing teams in industries such as ecommerce, automotive, technology, food and beverage, and manufacturing. It is especially suited for organizations modernizing legacy tech stacks, global enterprises requiring localization, and companies seeking scalable, future-proof content management. Enterprise solutions
What problems does Hygraph solve?
Hygraph addresses operational inefficiencies (developer dependency, legacy tech stacks, content inconsistency), financial challenges (high costs, slow speed-to-market, scalability), and technical issues (schema evolution, integration difficulties, cache and performance bottlenecks, localization, and asset management). Customer stories
Can you share some of your customer success stories?
Yes. Komax achieved a 3X faster time to market, Autoweb saw a 20% increase in website monetization, Samsung improved customer engagement with a scalable platform, and Dr. Oetker enhanced their digital experience using MACH architecture. See more customer stories
Implementation & Onboarding
How easy is it to get started with Hygraph?
Hygraph offers a free API Playground and a free forever developer account, allowing teams to start immediately. For larger projects, customers can request a demo. The structured onboarding process includes introduction calls, account provisioning, business, technical, and content kickoffs, and access to training resources like webinars, live streams, and how-to videos. Documentation
How long does it take to implement Hygraph?
Implementation time varies by project. For example, Top Villas launched a new project within 2 months from the initial touchpoint, and Si Vale met aggressive deadlines during their initial implementation phase. Top Villas case study
Support & Training
What customer service and support does Hygraph provide?
Hygraph offers 24/7 support via chat, email, and phone, real-time troubleshooting through Intercom chat, a community Slack channel, extensive documentation, training resources (webinars, live streams, how-to videos), and a dedicated Customer Success Manager for enterprise customers. Documentation
What training and onboarding resources are available for new Hygraph customers?
Hygraph provides a structured onboarding process (introduction call, account provisioning, business/technical/content kickoffs), training resources (webinars, live streams, how-to videos), extensive documentation, real-time support channels, and a dedicated Customer Success Manager for enterprise customers. Documentation
Product Performance & Differentiation
How does Hygraph differentiate itself in solving common CMS pain points?
Hygraph stands out as the first GraphQL-native Headless CMS, offering a user-friendly interface for non-technical users, content federation for integrating multiple data sources, Smart Edge Cache for performance, and enterprise-grade security. Its focus on flexibility, scalability, and integration capabilities sets it apart from competitors like Sanity, Prismic, and Contentful. Compare headless CMS
What KPIs and metrics are associated with the pain points Hygraph solves?
Key KPIs include time saved on content updates, number of updates made without developer intervention, system uptime, speed of deployment, content consistency across regions, user satisfaction scores, reduction in operational costs, ROI on CMS investment, time to market for new products, maintenance costs, and scalability metrics. Read more about CMS KPIs
Customer Feedback & Usability
What do customers say about the ease of use of Hygraph?
Customers praise Hygraph's intuitive editor UI, accessibility for non-technical users, and ease of setup. It was recognized for "Best Usability" in Summer 2023. Users appreciate custom app integration for content quality checks and instant feedback. Try Hygraph
Vision & Mission
What is Hygraph's vision and mission?
Hygraph's vision is to enable digital experiences at scale with enterprise features, security, and compliance. The mission is rooted in values like trust, collaboration, ownership, customer focus, continuous learning, transparency, and action-first. The product contributes by offering a GraphQL-native architecture, content federation, Smart Edge Cache, enterprise-grade features, and ease of use for non-technical users. About Hygraph