Traditional eCommerce tech is slowing you down
Engineering teams are tied down in non-value adding development; backend, glue code, middleware, etc.
It takes a long time for marketing teams to launch new products or update information.
Headless CMS for eCommerce
Build eCommerce experiences for any channel with a CMS that offers great performance and flexibility.
Trusted by teams of all sizes to deliver content to millions across the world.
With an API-first approach, launch campaigns, and features 10x faster
Empower devs to build with utmost flexibility using any technology of choice.
Enable marketing teams to independently publish and update product content.
For devs
Build and launch innovative features faster
Improve developer productivity by simplifying integration and backend management, enabling business users and eliminating content bottlenecks.
Clone our eCommerce starter to experience the difference
Within minutes, clone and experiment with our eCommerce shop project built using Next.js, TailwindCSS, Stripe, and Hygraph.
For content teams
Launch campaigns faster and ensure consistent information
Independently edit and publish content without involvement of devs, using custom permissions and workflows.
Work autonomously and build pages with ease
Autonomously create and decide the final layout of pages using components and modular content.
3X increase in Content Velocity - Prym
Founded in 1530, and a household name in German eCommerce, the team at PRYM chose Hygraph for the sheer flexibility it showed with the rest of their stack, including Spryker, Medici, and Dynamic Yield - creating an agile and future-proof eCommerce platform that hosts nearly 100,000 unique products.
Build future-proof composable eCommerce experiences
With Hygraph's platform extensibility and unique Content Federation capabilities, seamlessly integrate and work with best-of-breed technology systems for your storefront.
Work with multiple systems without overcomplicating the editorial experience
With apps and Hygraph's unique Content Federation, editors don’t have to waste time jumping from system to system, copy-pasting information, relying on obscure IDs, etc.
For example, editors can pick a product from Shopify, images from a catalog, real-time information from a database, etc. and then publish the final page with related data (such as price) automatically fetched from these third-party systems.
Localized content for global markets
Manage large scale commerce operations with multiple internal content creators and a variety of products across markets, with flexible content modeling, granular permissions and internationalization capabilities.
Going for a sustainable, state-of-the-art headless content platform was very important to us. With Hygraph, we are able to centralize the tech stack allowing us to easily launch into new markets just by replicating the environments and migrating the content.
Maximilian Steudel
MarTech & Digital Engagement Lead, Dr. Oetker
Why choose Hygraph as your next eCommerce CMS?
GraphQL
Unlike other CMSs that offer a Graph API built on top of REST, Hygraph is GraphQL native. It offers a high-performance API with superior GraphQL features such as mutations and batch operations.
Superior dev experience
Hygraph enhances productivity of engineering teams with tools for developers such as an integrated API Playground, environment management, webhooks, SDK, starters, etc.
Enterprise-ready
Hygraph offers all the capabilities of a headless CMS plus the ones needed to fulfill enterprise requirements such as granular permissions, audit logs, dedicated hosting, custom SLAs, security certifications, etc.