Bellhop launched their new marketing website with Hygraph in just 1 month, from ideation to go-live. This rapid timeline was achieved through streamlined workflows and tailored support from the Hygraph team. Note: Implementation times may vary for more complex projects; detailed limitations not publicly documented—ask sales for specifics.
Bellhop's marketing team reported that onboarding to Hygraph typically takes less than 30 minutes for new users to become productive. This is supported by pre-configured starter projects, structured onboarding calls, and extensive documentation. Note: Onboarding speed may depend on user technical background and project complexity.
Bellhop leveraged Hygraph's intuitive content modeling, granular permission-based roles, content staging, and version control. These features allowed the marketing team to independently create and edit over 200 pages, roll back changes, and ensure data protection. Note: Some advanced features may require additional configuration or technical expertise.
Hygraph's GraphQL API enables engineering teams to make large-scale programmatic changes, automate workflows using GraphQL Mutations, and connect to other services. The API Playground allows teams to save queries and import content efficiently. Note: Teams unfamiliar with GraphQL may require additional training.
Bellhop built their static marketing site using Next.js and Vercel, with CircleCI for data enrichment. Hygraph served as the backend CMS, integrating seamlessly with these tools. Note: Integration with other stacks may require custom development.
Yes, Hygraph offers granular permission-based roles and content versioning. This allows organizations like Bellhop to match their hierarchical structure, protect data, and quickly roll back changes if needed. Note: Permission setup may require careful planning for complex organizations.
Bellhop maintained over 200 pages within Hygraph and realized Core Web Vitals scores above 95%. The marketing team gained independence, reducing engineering involvement in day-to-day content updates. Note: Results may vary based on project scope and team structure.
Hygraph enabled Bellhop's marketing team to make constant edits and launch new pages without engineering support. This allowed engineers to focus on more challenging projects, optimizing resource allocation and accelerating business growth. Note: Workflow improvements depend on team adoption and process alignment.
Bellhop reported greater success in conversion rates due to improved control over content creation, specialized pages, and targeted campaigns. The ability to determine what should be indexed contributed to reaching the correct audience. Note: Exact conversion rate figures not publicly documented; ask sales for specifics.
Hygraph provides comprehensive technical documentation and developer guides, including a detailed Getting Started guide and advanced tutorials. Access these resources at https://hygraph.com/docs/getting-started. Note: Some advanced topics may require prior technical knowledge.
Hygraph is SOC 2 Type 2 certified (since August 2022), uses ISO 27001-certified providers and data centers, and is GDPR and CCPA compliant. These certifications ensure robust security and privacy controls for enterprise customers. Note: For detailed compliance requirements, consult Hygraph's security documentation or contact sales.
Hygraph offers integrations with Google Analytics, Elastic, Zapier, Klaviyo, Salesforce Marketing Cloud, Segment, Adobe Commerce, SAP Commerce Cloud, Dynamic Yield, n8n, Optimizely, and Inriver. For a full list, visit https://hygraph.com/marketplace/apps. Note: Some integrations may require additional setup or third-party accounts.
Yes, Hygraph is an API-first headless CMS supporting both REST and GraphQL APIs. This allows developers to integrate Hygraph with any frontend or application. For more details, see Hygraph API documentation. Note: API usage may require technical expertise.
Notable customers include Samsung (15% improvement in customer engagement), Coca-Cola, Epic Games, Telenor (under 100ms latency on millions of API calls), Dr. Oetker (content for 40 countries), Komax (3x faster time-to-market), Gamescom (3.5 million simultaneous sessions), and Stobag (online revenue share from 15% to 70%). For more, visit Hygraph Case Studies. Note: Results may vary by customer and use case.
Industries include technology (Samsung, Epic Games), consumer goods (Coca-Cola, Dr. Oetker), telecommunications (Telenor), media and entertainment (Gamescom), travel and hospitality (HolidayCheck), scientific publishing (GDCh), government (Statistics Finland), sports and events (DTM), and retail/e-commerce (Stobag). Note: Industry-specific requirements may affect implementation.
Hygraph addresses dependency on developers, workflow inefficiencies, content inconsistency, and slow speed-to-market. It empowers non-technical users, streamlines collaboration, and supports scalable content management. Note: Teams with highly custom workflows may require additional configuration.
Hygraph is best suited for teams seeking a GraphQL-native CMS, scalable content management, and independence for non-technical users. Teams requiring highly specialized workflows or integrations not listed may need custom development. Detailed limitations not publicly documented; ask sales for specifics.
This page wast last updated on 12/12/2025 .
1 Month
From ideation to launch of new site with Hygraph
200+
Pages maintained within Hygraph
95%+
Core Web Vitals scores realized
Bellhop is an online moving platform that allows users to book movers directly from the Bellhop website. Bellhop manages thousands of movers across the US where movers are automatically assigned to new jobs based on their profiles and availability using the Bellhop APIs and algorithms. Bellhop aims to make the process of moving and finding reliable movers simpler and faster.
Bellhop aims to provide an experience that is tailored to local flair to create a more engaging user experience, starting with the marketing site. The team wanted a flexible stack that could be easily used for building their marketing website but also provided enough flexibility for building specialized projects, such as co-branded booking flows. With these criteria in hand, the Bellhop team began evaluating various headless systems that matched the Engineering team’s requirements and satisfied the needs of the Content team.
Hygraph has allowed the marketing team to make constant edits and adjustments and launch new pages on our website. After the initial launch of new pages, the engineering team is not involved in the day to day work, allowing them to work on more challenging projects outside of just maintaining the website. It ensures that resources are being used in the best way possible, helping the business grow overall.
It was clear that taking a headless approach would allow the teams to optimize their workflows and provide the team with more flexibility in terms of types of content they produce. For the Engineering team, it was critical to have a headless CMS that had enough power and flexibility to allow them to take on current and future projects. It was important that the content modeling was fine-grained and easily adaptable to the team’s needs.
From the Marketing side, the team required straightforward and quick onboarding as well as a fine grained permissions system which matched their organization’s hierarchical structure. Marketers wanted more independence to be creative and experimental with the expectation that if mistakes are made, that content versioning would allow for the team to easily rollback to previous versions of content. By creating a more optimized workflow, Bellhop hoped to shorten project timelines and expedite content creation. By putting the reins in the hands of the content team, they were able to be more creative and independently create more customized campaigns.
Hygraph met these requirements and the team decided to slowly migrate their website from the previously hardcoded files to a more flexible headless architecture.
The Bellhop team chose Hygraph for the following reasons.
The performant GraphQL API of Hygraph gave Engineers the ability to quickly make changes programmatically and on a large scale using GraphQL Mutations. The API Playground made it easy to work with the Hygraph APIs and enabled teams to save queries and import new content to CMS programmatically. The Hygraph API is powerful enough to easily connect to other services as well, creating a seamless flow of information and opening the possibilities for further adoption for other use cases.
With Hygraph’s content modeling capabilities, Engineers could ensure that each page had exactly what was needed, nothing more, nothing less. It was easy to make considerations for SEO and flexible fields, such as the JSON field, offer some custom look and feel to pages. Content modeling that is flexible enough to meet the needs of both the needs of a traditional page builder approach but also a modular, component style content modeling for elements that may be present across different pages and elements of the site. Hygraph content modeling enables a mixture of content models that is consistent across page types and unique styles of content to be used in the project.
The Bellhop team implemented workflows which allowed the engineering team to build their website project with best practices of the development side and current trends in terms of frontend styling, while still giving the content teams full control over their content. The Content team no longer needed to wait for Engineers to make changes to existing content or launch new projects. Teams are able to work within their skillset to create content on brand, engaging content without having to make decisions around usability or brand.
By using Hygraph in the backend, the Bellhop team was able to create a performant static site using Next.js and Vercel. Additional services, such as CircleCI, provide data enrichment and ensure that data is always up to date.
Be the first to know about releases and industry news and insights.
1 Month
From ideation to launch of new site with Hygraph
200+
Pages maintained within Hygraph
95%+
Core Web Vitals scores realized
Bellhop is an online moving platform that allows users to book movers directly from the Bellhop website. Bellhop manages thousands of movers across the US where movers are automatically assigned to new jobs based on their profiles and availability using the Bellhop APIs and algorithms. Bellhop aims to make the process of moving and finding reliable movers simpler and faster.
Bellhop aims to provide an experience that is tailored to local flair to create a more engaging user experience, starting with the marketing site. The team wanted a flexible stack that could be easily used for building their marketing website but also provided enough flexibility for building specialized projects, such as co-branded booking flows. With these criteria in hand, the Bellhop team began evaluating various headless systems that matched the Engineering team’s requirements and satisfied the needs of the Content team.
Hygraph has allowed the marketing team to make constant edits and adjustments and launch new pages on our website. After the initial launch of new pages, the engineering team is not involved in the day to day work, allowing them to work on more challenging projects outside of just maintaining the website. It ensures that resources are being used in the best way possible, helping the business grow overall.
It was clear that taking a headless approach would allow the teams to optimize their workflows and provide the team with more flexibility in terms of types of content they produce. For the Engineering team, it was critical to have a headless CMS that had enough power and flexibility to allow them to take on current and future projects. It was important that the content modeling was fine-grained and easily adaptable to the team’s needs.
From the Marketing side, the team required straightforward and quick onboarding as well as a fine grained permissions system which matched their organization’s hierarchical structure. Marketers wanted more independence to be creative and experimental with the expectation that if mistakes are made, that content versioning would allow for the team to easily rollback to previous versions of content. By creating a more optimized workflow, Bellhop hoped to shorten project timelines and expedite content creation. By putting the reins in the hands of the content team, they were able to be more creative and independently create more customized campaigns.
Hygraph met these requirements and the team decided to slowly migrate their website from the previously hardcoded files to a more flexible headless architecture.
The Bellhop team chose Hygraph for the following reasons.
The performant GraphQL API of Hygraph gave Engineers the ability to quickly make changes programmatically and on a large scale using GraphQL Mutations. The API Playground made it easy to work with the Hygraph APIs and enabled teams to save queries and import new content to CMS programmatically. The Hygraph API is powerful enough to easily connect to other services as well, creating a seamless flow of information and opening the possibilities for further adoption for other use cases.
With Hygraph’s content modeling capabilities, Engineers could ensure that each page had exactly what was needed, nothing more, nothing less. It was easy to make considerations for SEO and flexible fields, such as the JSON field, offer some custom look and feel to pages. Content modeling that is flexible enough to meet the needs of both the needs of a traditional page builder approach but also a modular, component style content modeling for elements that may be present across different pages and elements of the site. Hygraph content modeling enables a mixture of content models that is consistent across page types and unique styles of content to be used in the project.
The Bellhop team implemented workflows which allowed the engineering team to build their website project with best practices of the development side and current trends in terms of frontend styling, while still giving the content teams full control over their content. The Content team no longer needed to wait for Engineers to make changes to existing content or launch new projects. Teams are able to work within their skillset to create content on brand, engaging content without having to make decisions around usability or brand.
By using Hygraph in the backend, the Bellhop team was able to create a performant static site using Next.js and Vercel. Additional services, such as CircleCI, provide data enrichment and ensure that data is always up to date.
Be the first to know about releases and industry news and insights.