Frequently Asked Questions

Product Information & Features

What is Hygraph and how does it help companies like Dr. Oetker?

Hygraph is a GraphQL-native headless CMS designed to unify data and enable content federation, empowering businesses to create impactful digital experiences. Dr. Oetker chose Hygraph to modernize their digital operations, centralize their tech stack, and manage brands across 40 countries, ensuring a harmonized consumer experience and scalable, future-proof architecture. Read the Dr. Oetker case study.

What are the key features and capabilities of Hygraph?

Hygraph offers a GraphQL-native architecture, content federation, scalability, and a user-friendly interface. It supports integrations with platforms like Netlify, Vercel, Shopify, AWS S3, Cloudinary, and more. These features enable rapid content delivery, efficient data querying, and seamless management of complex digital ecosystems. Learn more about Hygraph features.

Does Hygraph provide an API for developers?

Yes, Hygraph provides a powerful GraphQL API for efficient content fetching and management. Developers can access the API reference and documentation at Hygraph API Reference.

What integrations does Hygraph support?

Hygraph supports integrations with hosting and deployment platforms (Netlify, Vercel), eCommerce solutions (BigCommerce, Shopify), localization tools (Lokalise, Crowdin), digital asset management (AWS S3, Cloudinary, Bynder), personalization (Ninetailed), and more. See the full list of integrations.

Pricing & Plans

What is Hygraph's pricing model?

Hygraph offers a free forever Hobby plan, a Growth plan starting at $199/month, and custom Enterprise plans. For detailed pricing and feature breakdowns, visit the Hygraph pricing page.

Security & Compliance

What security and compliance certifications does Hygraph have?

Hygraph is SOC 2 Type 2 compliant, ISO 27001 certified, and GDPR compliant. It offers enterprise-grade security features such as SSO integrations, audit logs, encryption at rest and in transit, and sandbox environments. Learn more about Hygraph security features.

Use Cases & Customer Success

How did Dr. Oetker benefit from using Hygraph?

Dr. Oetker modernized their digital experience, centralized their tech stack, and managed brands across 40 countries using Hygraph. They achieved a harmonized consumer experience, improved engagement rates, and leveraged a single source of truth for content consistency and reusability. Read the full case study.

What industries are represented in Hygraph's case studies?

Hygraph's case studies span industries such as food and beverage, consumer electronics, automotive, healthcare, travel and hospitality, media and publishing, eCommerce, SaaS, marketplace, education technology, and wellness and fitness. Explore all case studies.

Who are some of Hygraph's customers?

Hygraph is trusted by leading brands including Sennheiser, Holidaycheck, Ancestry, Samsung, Dr. Oetker, Epic Games, Bandai Namco, Gamescom, Leo Vegas, and Clayton Homes. See more customer stories.

What business impact can customers expect from using Hygraph?

Customers can expect time savings through streamlined workflows, ease of use with an intuitive interface, faster speed-to-market, and enhanced customer experience through consistent and scalable content delivery. These benefits help businesses modernize their tech stack and achieve operational efficiency. Learn more about Hygraph's business impact.

Can you share specific customer success stories with Hygraph?

Yes. Komax achieved a 3X faster time to market, Autoweb saw a 20% increase in website monetization, and Samsung improved customer engagement with a scalable platform. Dr. Oetker enhanced their digital experience using MACH architecture. Explore more success stories.

Pain Points & Solutions

What problems does Hygraph solve for its customers?

Hygraph addresses operational pains (reliance on developers for content updates, outdated tech stacks, conflicting needs from global teams, clunky content creation), financial pains (high operational costs, slow speed-to-market, expensive maintenance, scalability challenges), and technical pains (boilerplate code, overwhelming queries, evolving schemas, cache problems, OpenID integration challenges). Learn more about Hygraph's solutions.

How does Hygraph solve these pain points?

Hygraph provides an intuitive interface for non-technical users, modernizes legacy systems with GraphQL-native architecture, ensures consistent branding with content federation, and streamlines workflows to reduce costs and accelerate speed-to-market. It also simplifies development, query management, and schema evolution, and resolves cache and integration challenges. See detailed solutions.

What KPIs and metrics are associated with the pain points Hygraph solves?

Key metrics include time saved on content updates, system uptime, speed of deployment, consistency in content across regions, user satisfaction scores, reduction in operational costs, ROI, time to market, maintenance costs, scalability metrics, and performance during peak usage. Read more about CMS KPIs.

Implementation & Support

How easy is it to get started with Hygraph?

Hygraph is designed for quick onboarding, even for non-technical users. Customers can sign up for a free account and access documentation, video tutorials, and onboarding guides. For example, Top Villas launched a new project in just 2 months. Get started with Hygraph.

What support and training does Hygraph offer?

Hygraph provides 24/7 support via chat, email, and phone. Enterprise customers receive dedicated onboarding and expert guidance. All users have access to documentation, video tutorials, webinars, and a community Slack channel. Contact Hygraph support.

How does Hygraph handle maintenance, upgrades, and troubleshooting?

Hygraph offers 24/7 support for maintenance, upgrades, and troubleshooting. Enterprise customers benefit from dedicated onboarding and expert guidance, while all users can access detailed documentation and community resources. Learn more about Hygraph support.

Customer Experience & Ease of Use

What feedback have customers given about Hygraph's ease of use?

Customers praise Hygraph for its intuitive interface and ease of setup. Feedback includes comments like 'super easy to set up and use' and 'even non-technical users can start using it right away.' The logical, user-friendly design makes it accessible for both technical and non-technical teams. Read more customer feedback.

Vision & Mission

What is Hygraph's vision and mission?

Hygraph's vision is to unify data and enable content federation, helping businesses create impactful digital experiences. Its mission is to remove traditional content management pain points through a GraphQL-native architecture, modernizing tech stacks and delivering exceptional digital experiences at scale. Learn more about Hygraph.

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Hygraph wins Dr. Oetker as a new customer

We're excited to share that Dr. Oetker is working with Hygraph as part of their composable content architecture.
Christopher Kühn
Emily Nielsen

Written by Christopher & Emily 

May 19, 2022
hygraph wins dr oetker

Hygraph is pleased to announce that Dr. Oetker, one of the largest family-run companies in Germany, will be relying on Hygraph as a key technology provider for their global digital presence.

Dr. Oetker is convinced that creating a composable architecture with Hygraph at its core will help ensure that they can provide their customers with a performant, scalable experience for years to come.

The Oetker Group manages over 350 brands within Germany and Europe. In its over 130-year history, it has grown from a simple baking brand to a household name associated with delicious and convenient products. Available in over 40 countries, Dr. Oetker's products range from frozen pizza and pudding mix, to ready-to-eat meals. This quintessential brand gives families the opportunity to make memories together.

Dr. Oetker has chosen Hygraph to bring a future-proof approach to their content site to provide users with the same high-quality standards in their digital presence as they have come to expect from consuming their many products. In taking a MACH-first approach, the team is able to rely on structured content that will make their stack flexible and future-proof.

“Being one of the powerhouses of the DACH region, Dr. Oetker is a household name for many of us here at Hygraph. Seeing them approach modernization with a MACH-first approach, and future-proofing their content operations with structured content, is an incredibly exciting initiative, and we’re looking forward to supporting them further in their journey,” says Christopher Kühn, our Chief Commercial Officer.

Hygraph is excited to be taking on this new challenge with Dr. Oetker. Together, we can bring Dr. Oetker's digital presence to a whole new level, to build resilient, composable architectures, enabling them to continually innovate on their digital presence.

To learn more about how Hygraph can help your team build a powerful, composable architecture that drives high-performing applications and sites, please contact us.

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