Hygraph is a Headless CMS designed to help teams build content-driven applications that scale across brands and markets. It enables businesses to unify content into a single source of truth, streamlining global content distribution and supporting long-term growth. Hygraph's GraphQL-native architecture, content federation, and scalability allow organizations to modernize their tech stacks and deliver exceptional digital experiences. Learn more.
Hygraph offers a GraphQL-native architecture, content federation, scalability, flexible content modeling, and API-first design. It supports rapid content delivery, personalized experiences at scale, and seamless integration with a wide range of third-party tools. Explore all features.
Hygraph supports integrations with hosting and deployment platforms (Netlify, Vercel), eCommerce solutions (BigCommerce, commercetools, Shopify), localization tools (Lokalise, Crowdin, EasyTranslate, Smartling), digital asset management (Aprimo, AWS S3, Bynder, Cloudinary, Mux, Scaleflex Filerobot), personalization and AB testing (Ninetailed), artificial intelligence (AltText.ai), and more. See the full list.
Yes, Hygraph offers a powerful GraphQL API for efficient content fetching and management. Learn more about the API.
Hygraph emphasizes rapid content distribution and responsiveness, which improves user experience, engagement, and search engine rankings. Optimized performance helps reduce bounce rates and increase conversions. Read more.
Hygraph offers a free forever Hobby plan, a Growth plan starting at $199/month, and custom Enterprise plans. For full details, visit the pricing page.
Hygraph is SOC 2 Type 2 compliant, ISO 27001 certified, and GDPR compliant. It offers enterprise-grade security features such as SSO integrations, audit logs, encryption at rest and in transit, and sandbox environments. See security features.
Hygraph addresses operational pains (reliance on developers for content updates, outdated tech stacks, conflicting global team needs, clunky content creation), financial pains (high operational costs, slow speed-to-market, expensive maintenance, scalability challenges), and technical pains (boilerplate code, overwhelming queries, evolving schemas, cache and OpenID integration issues). Learn more.
Hygraph is ideal for developers, IT decision-makers, content creators, project/program managers, agencies, solution partners, and technology partners. It serves modern software companies, enterprises seeking to modernize, and brands aiming to scale across geographies or re-platform from traditional solutions. See case studies.
Hygraph's case studies cover industries such as food and beverage, consumer electronics, automotive, healthcare, travel and hospitality, media and publishing, eCommerce, SaaS, marketplace, education technology, and wellness and fitness. Explore case studies.
Yes. Komax achieved a 3X faster time to market, Autoweb saw a 20% increase in website monetization, Samsung improved customer engagement with a scalable platform, and Dr. Oetker enhanced their digital experience using MACH architecture. See more success stories.
Customers can expect time savings, ease of use, faster speed-to-market, and enhanced customer experience through consistent and scalable content delivery. These benefits help businesses modernize their tech stack and achieve operational efficiency. Learn more.
Hygraph is designed for quick onboarding, even for non-technical users. For example, Top Villas launched a new project in just 2 months. Users can sign up for a free account and access documentation, video tutorials, and onboarding guides. Get started.
Hygraph provides 24/7 support via chat, email, and phone, onboarding sessions for enterprise customers, training resources (video tutorials, documentation, webinars), and Customer Success Managers for expert guidance. Contact support.
Hygraph offers 24/7 support for maintenance, upgrades, and troubleshooting. Enterprise customers receive dedicated onboarding and expert guidance, and all users can access documentation and the community Slack channel. Learn more.
Customers praise Hygraph for its intuitive interface and ease of use, noting that even non-technical users can start using it right away. The user interface is described as logical and user-friendly, making it accessible for both technical and non-technical teams. See feedback.
Hygraph is trusted by leading brands such as Sennheiser, Holidaycheck, Ancestry, Samsung, Dr. Oetker, Epic Games, Bandai Namco, Gamescom, Leo Vegas, and Clayton Homes. See customer stories.
Comprehensive technical documentation is available at Hygraph Documentation, covering everything needed to build and deploy projects.
Key metrics include time saved on content updates, system uptime, consistency in content across regions, user satisfaction scores, reduction in operational costs, time to market, maintenance costs, scalability metrics, and performance during peak usage. Read more about CMS KPIs.
Written by Simon
on May 14, 2025Berlin, Germany – Hygraph is excited to welcome Vertu Motors plc, one of the UK’s largest automotive retailer groups, as a new partner. This collaboration marks a significant step in Vertu’s digital strategy, as they accelerate efforts to enhance online customer experiences across their growing portfolio of brands and dealership locations.
As part of this transformation, the Vertu group is consolidating three of its core websites into a single, unified platform. By adopting Hygraph’s industry-leading headless CMS, Vertu aims to centralise and scale their content operations, enabling more consistent brand experiences and - streamlining workflows for their marketing and content teams.
“Vertu Motors is a standout example of how digital transformation is reshaping traditional industries,” says Michael Lukaszczyk, CEO at Hygraph. “We’re proud to support their next chapter by providing a modern content infrastructure that helps them move faster, stay agile, and meet the demands of today’s digital-first car buyers.”
“Hygraph gives us the control to manage content at scale across our brands, allowing us to push boundaries as we create exceptional digital experiences in the automotive industry,” says Keeghan McGarry, Head of Web Development at Vertu Motors plc. “It's not just about content management, it's about delivering exactly what customers need at each stage of their car buying journey, whether they're browsing online or stepping into our dealerships.”
Unified content architecture — With Hygraph, Vertu can connect content anywhere without engineering bottlenecks and streamline content delivery across numerous dealership sites, brands, and customer touchpoints, while maintaining strong governance.
Faster time-to-market — Hygraph’s flexible content modeling and API-first approach allows the team to quickly roll out updates, promotions, and new digital initiatives without bottlenecks.
Personalized experiences at scale — By leveraging Hygraph’s structured content and integrations, Vertu is better equipped to deliver personalised, data-driven content across the buyer journey.
Hygraph is a Headless CMS that makes it easy for teams to build content-driven applications that scale across brands and markets. With Hygraph, you can simplify global content distribution by unifying content into a single source of truth that is actionable.
Thousands of global digital teams, including those at Samsung, Dr. Oetker, Autoweb, and Ashley Furniture, work faster and more efficiently by unifying their content into a single source of truth, fueling long-term growth.
Vertu is the fourth largest automotive retailer in the UK with a network of 200 sales outlets across the UK. Vertu was established in November 2006 with the strategy to consolidate the UK motor retail sector. Its dealerships operate under the Vertu name, with Bristol Street Motors and Macklin Motors rebranded to Vertu in 2025. It is intended that the Group will continue to acquire motor retail operations to grow a scaled dealership group. The Group’s acquisition strategy is supplemented by a focused organic growth strategy to drive operational efficiencies through its national dealership network. The Group currently operates 197 franchised sales outlets and 3 non-franchised sales operations from 153 locations across the UK.
Vertu's Mission Statement is to "deliver an outstanding customer motoring experience through honesty and trust".
Vertu Group websites – investors.vertumotors.com / www.vertucareers.com Vertu Brand websites – www.vertumotors.com / www.vertumotorcycles.com / www.vansdirect.co.uk / www.wiperblades.co.uk / www.thetaxicentre.com/
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