Content strategy

Avoiding content silos and ensuring a free flow of information is crucial for companies to building a seamless omnichannel experience that meets customer expectations.

We will explain the benefits of modular content and how to adopt a modular content strategy for your web application.

We will explain the term and look at real-world examples of composable commerce architectures.

In this article, we will examine the concept of content architecture, the benefits of using a smart content architecture, and how it can enable you to drive continuous business innovation.

In this post, we will look at what a content hub is, how to build it using content federation by bringing information from external services together in a single API and the benefits of this approach.

For teams that are still working with Page Builders but want to build modern digital experiences, here are the first steps to move to a modern Structured Content approach.

Learn the importance of integrating all your existing backend services and business processes to deliver content from a single source.

A structured content approach pushes teams to think of content as data and to create flexible content models that form the backbone of the project.

WYSIWYG worked great in the era of building simple web pages. That simply isn't enough anymore.