Frequently Asked Questions

Product Information

What is Hygraph?

Hygraph is a GraphQL-native Headless CMS designed to empower businesses to create and manage digital experiences at scale. It enables teams to structure any content, launch faster, and integrate with AI capabilities you can control and trust. Hygraph supports both technical and non-technical users with an intuitive interface and advanced features for content modeling, personalization, and digital asset management. Learn more.

What is the primary purpose of Hygraph?

The primary purpose of Hygraph is to help businesses create digital experiences at scale with enterprise-grade features, security, and compliance. It serves as a GraphQL-native Headless CMS, enabling seamless content management and integration across multiple platforms, reducing operational inefficiencies, and supporting global collaboration. Source.

Features & Capabilities

What are the key capabilities and benefits of Hygraph?

Hygraph offers unique features such as Smart Edge Cache for faster content delivery, Content Federation to integrate data from multiple sources, Rich Text SuperPowers for advanced formatting, Custom Roles for granular access control, and Project Backups for data safety. Business benefits include speed-to-market, lower total cost of ownership, scalability, and improved content workflows. Technical advantages include developer-friendly APIs, ease of integration, and compliance with SOC 2 Type 2, ISO 27001, and GDPR. Source.

Does Hygraph support APIs?

Yes, Hygraph provides both REST and GraphQL APIs for querying, mutating data, and managing assets. These APIs enable seamless integration with external systems and support robust functionality for developers. Documentation.

What integrations are available with Hygraph?

Hygraph offers integrations with digital asset management tools (Aprimo, AWS S3, Bynder, Cloudinary, Mux, Scaleflex Filerobot), hosting and deployment platforms (Netlify, Vercel), headless commerce solutions (BigCommerce, commercetools, Shopify), localization tools (Lokalise, Crowdin, EasyTranslate, Smartling), personalization and AB testing (Ninetailed), AI (AltText.ai), and more. Full list of integrations.

Is Hygraph secure and compliant?

Hygraph is ISO 27001 certified, SOC 2 Type 2 compliant, and adheres to GDPR standards. It offers SSO integration compatible with industry-standard protocols and provides audit logs for monitoring changes. Enterprise features.

What technical documentation is available for Hygraph?

Hygraph provides comprehensive documentation and API references at https://hygraph.com/docs, including guides on getting started, API usage, advanced features, content workflows, webhooks, and an API playground for hands-on experimentation. Training resources such as webinars and how-to videos are also available.

Use Cases & Benefits

Who can benefit from using Hygraph?

Hygraph serves a diverse audience, including developers, IT decision-makers, content creators, project managers, agencies, and technology partners. It is particularly beneficial for brands looking to scale across geographies, re-platform from traditional solutions, increase development velocity, and improve content launch speed. Source.

What industries are represented in Hygraph's case studies?

Hygraph's case studies span industries such as ecommerce, automotive, staffing, travel and hospitality, food and beverage, consumer electronics, media and publishing, healthcare, wellness and fitness, education technology, marketplace, SaaS, and government. Case studies.

Can you share specific case studies or success stories of customers using Hygraph?

Yes. For example, Komax switched from Sitecore to Hygraph and achieved a 3X faster time to market, managing over 20,000 product variations across 40+ markets via a single CMS (read more). Samsung improved customer engagement by 15% with a scalable member platform (read more). Stobag increased their online revenue share from 15% to 70% after transitioning to a digital-first approach (read more). More stories are available on the Hygraph Case Studies Page.

What business impact can customers expect from using Hygraph?

Customers can expect faster time-to-market (up to 5x acceleration), reduced operational costs, improved scalability, and enhanced customer engagement. For example, Komax achieved a 3x faster time-to-market, Samsung saw a 15% increase in engagement, and Stobag increased online revenue share from 15% to 70%. Source.

Pain Points & Problems Solved

What problems does Hygraph solve?

Hygraph addresses operational inefficiencies (dependency on developers, legacy tech stack issues, global content consistency), financial challenges (high maintenance costs, slow speed-to-market, limited integration), and technical issues (schema evolution, cache problems, integration with multiple GraphQL endpoints). It enables editorial autonomy, reduces engineering resource costs, and streamlines workflows. Source.

What are some common pain points Hygraph customers face?

Customers often face operational inefficiencies (developer bottlenecks, legacy tech stacks, global marketing conflicts), financial challenges (high costs, slow launches, limited integrations), and technical issues (complex schema management, integration difficulties, cache and localization challenges). Hygraph's features are designed to address these pain points. Source.

Customer Proof & Testimonials

Who are some of Hygraph's customers?

Notable customers include Sennheiser, Holidaycheck, Ancestry, JDE, Dr. Oetker, Ashley Furnitures, Lindex, Hairhouse, Komax, Shure, Stobag, Burrow, G2I, Epic Games, Bandai Namco, Gamescom, Leo Vegas, Codecentric, Voi, and Clayton Homes. These represent a wide array of industries. Source.

What feedback have customers given about Hygraph's ease of use?

Customers frequently praise Hygraph for its intuitive and user-friendly interface, making it accessible for both technical and non-technical users. The editor UI is clear and easy to use, especially after initial setup by developers. Hygraph was recognized for best usability in Summer 2023. Some users note that setup can be time-consuming or complex, depending on initial configuration. Source.

Implementation & Onboarding

How easy is it to get started with Hygraph?

Hygraph is super easy to set up and use, even for non-technical users. Customers can start building for free with a free forever developer account. The onboarding process includes an introduction call, account provisioning, business kickoff, technical kickoff, and content kickoff. Comprehensive documentation, training resources, and 24/7 support are available. Source.

How long does it take to implement Hygraph?

Hygraph is recognized as the #1 easiest to implement headless CMS. For example, Top Villas launched a new project within 2 months from the initial touchpoint, and Si Vale met aggressive deadlines smoothly. Source.

What training and technical support is available to help customers get started?

Hygraph provides a structured onboarding process, webinars, live streams, how-to videos, and regular technical training sessions. 24/7 technical support is available via chat, email, and phone. Customers can also access a community Slack channel and extensive documentation. Documentation.

Support & Maintenance

What customer service or support is available after purchasing Hygraph?

Hygraph offers 24/7 support via chat, email, and phone. Enterprise customers receive a dedicated Customer Success Manager and Service Level Agreements (SLAs) for critical issue resolution within less than an hour. Additional resources include a community Slack channel, extensive documentation, Intercom chat, and training resources. Source.

How does Hygraph handle maintenance, upgrades, and troubleshooting?

Hygraph reduces maintenance overheads with a modern, GraphQL-native architecture. Regular upgrades and enhancements are communicated clearly, ensuring customers have access to the latest features. Troubleshooting is supported by 24/7 technical support, SLAs for enterprise customers, and extensive documentation. Source.

Performance

What should prospects know about Hygraph's product performance?

Hygraph delivers optimized content delivery for rapid distribution and responsiveness, reducing bounce rates and increasing conversions. The platform measures GraphQL API performance and provides practical advice for developers to improve efficiency. Source.

Why Choose Hygraph?

Why should a customer choose Hygraph over alternatives?

Hygraph stands out for its GraphQL-native architecture, unique features (Smart Edge Cache, Content Federation, Rich Text SuperPowers), speed-to-market, scalability, lower total cost of ownership, developer-friendly APIs, security and compliance, and proven customer success. Companies like Samsung, Komax, and Dr. Oetker have achieved measurable outcomes such as faster launches and increased engagement. Source.

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AI-Powered Headless CMS that accelerates content velocity. Manage content of any complexity with ease, so your entire team can launch faster with control.

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Make velocity a team sport

Hygraph for developers

For Developers

API-performant, structured content built for flexibility and scale

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Content Architecture

Enables teams to model content precisely and deliver efficient fetching of data

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Hygraph's simplicity is its greatest strength. The clear, GraphQL-native approach has made our workload significantly lighter.

Luigi van der Pal

Luigi van der Pal

Senior Software Engineer

Hygraph uniting both developers and marketers
Hygraph for marketers

For Marketers

The smarter way to publish content quickly, consistently, and at scale

Learn more

Hygraph Studio

Faster editing with an intuitive interface, optimized navigation and workflows

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I was able to publish with minimal support from the technical team. What used to take forever now only takes about two weeks.

Margarita Iovi

Margarita Iovi

Senior Brand & Campaign Manager

Hygraph Enterprise

Enterprise-grade solutions to scale your content operations

Hygraph feature: Roles & Permission

Roles & Permissions

Mirror your editorial process and internal structure with specific access controls

Hygraph feature: SSO Integration

SSO Integration

Meet secure login requirements with your organization’s SSO, compatible with all industry-standard protocols

Hygraph feature: Security

Security

ISO 27001 certified & SOC 2 Type 2 compliant data centers, with GDPR compliance

Hygraph feature: Audit Logs

Audit Logs

Monitor any changes made through detailed logs, filterable by specific actions

Hygraph feature: Worldwide CDN

Worldwide CDN

Assets accessible via CDN-backed URLs, ensuring fast, global delivery optimized for performance

High velocity teams work with Hygraph

+40

Markets managed

57%

Increase in users with higher session duration

Read the full case study

1 day

to set up campaign from 1 week

2 weeks

to launch in new markets from 2 months

Read the full case study

15%

Higher engagement rate

1/2

Expected page update turnaround time

Read the full case study
Vision Healthcare logo

Hygraph's simplicity is its greatest strength. The clear, GraphQL-native approach has made our workload significantly lighter.

Luigi van der Pal

Luigi van der Pal

Senior Software Engineer

Dr. Oetker logo

We are able to easily launch into new markets just by replicating the environments and migrating the content

Maximilian Steudel

Maximilian Steudel

MarTech & Digital Engagement Lead

Lindex Group logo

We've removed so many blockers - now we focus on building the experience we as well as our customers want.

Patrik Thituson

Patrik Thituson

Software Developer

Resources

Don't take our word for it, hear it from our Enterprise users

Gartner Statement on Hygraph

Highly recommended by leading experts across industries

Very nice CMS for localization and large scale

The user interface is intuitive enough that normal people can use it. The custom app integration is pretty nice.

Sigurður G.

Sigurður G.

Chief Technology Officer

G2

A CMS That Grows with You and For the Organization

Handles large volumes of content and traffic smoothly, ideal for enterprise needs and also for an organization to enhance the requirements for the technology

Ameen A.

Ameen A.

Senior Consultant

G2

Great UI, fast to comprehend and localizeable CMS

The set-up is very clear and therefore easy to understand, it is versatile in adding new content components to upgrade user experience

K

Charissa K.

Senior CMS Specialist

G2
Hygraph Voted #1 in Enterprise Usability (3 years in a row)

Voted #1 in Enterprise Usability (3 years in a row)

Powerful CMS solution for complex websites!

The team's support in planning, creating, and maintaining the solution is unparalleled.

TK

Tom K.

Team Lead, Web Development

G2

Having a great experience using Hygraph with my team

Great customed support - getting answers to my requests very quickly. Ease of use is a another aspect i like - every change I make to Hygraph I can instantly see on the front-end

Anastasija S.

Anastasija S.

Product Content Coordinator

G2
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