MainStreet leveraged Hygraph to manage onboarding survey content and knowledge portal entries, replacing hard-coded content with a flexible, scalable solution. This allowed the product team to update and deploy content in less than a minute, compared to days previously required for code redeployment. The result was a more efficient workflow and a better user experience for their FinTech knowledge portal. Source
MainStreet saw several key benefits: content workflows became much easier to manage, changes could be made and deployed in under a minute, and the team could iterate surveys independently without redeploying code. The flexibility of schema building enabled broader use cases, and the Reference field helped create a scalable, organized repository of questions and answers. Source
Hygraph is ideal for developers, product managers, and marketing teams in industries such as ecommerce, automotive, technology, food and beverage, manufacturing, and FinTech. It is especially suited for organizations seeking to modernize legacy tech stacks, streamline content operations, and deliver digital experiences at scale. Source
Hygraph provides flexible content modeling, an intuitive user interface, Reference fields for relational data, and efficient content workflows. Additional features include Smart Edge Cache for performance, GraphQL-native APIs, content federation, granular permissions, SSO integrations, audit logs, encryption, and regular backups. Source
Smart Edge Cache ensures enhanced performance and faster content delivery, making Hygraph suitable for businesses with high traffic and global audiences. It helps resolve cache issues and performance bottlenecks, resulting in a better user experience. Source
Yes, Hygraph is frequently praised for its intuitive editor UI, making it accessible for both technical and non-technical users. Customers report that it is easy to set up and use, even without technical expertise. Hygraph was recognized for "Best Usability" in Summer 2023. Source
Implementation timelines vary by project. For example, Top Villas launched a new project within 2 months from initial contact, and Si Vale met aggressive deadlines during their initial implementation. Hygraph offers a free API playground and a free forever developer account for immediate exploration. Source
Hygraph provides a structured onboarding process, including introduction calls, account provisioning, business and technical kickoffs, and content schema guidance. Training resources such as webinars, live streams, and how-to videos are available, along with extensive documentation and real-time support via chat, email, phone, and a community Slack channel. Enterprise customers receive a dedicated Customer Success Manager. Source
Hygraph is SOC 2 Type 2 compliant (achieved August 3rd, 2022), ISO 27001 certified for hosting infrastructure, and GDPR compliant. These certifications ensure robust security and adherence to international standards. Source
Hygraph protects customer data through granular permissions, SSO integrations, audit logs, encryption at rest and in transit, and regular backups. Enterprise-grade compliance features include dedicated hosting, custom SLAs, and transparent reporting. Security issues can be reported, and a public security and compliance report is available. Security Report
You can explore a comprehensive collection of Hygraph case studies, including MainStreet, Komax, Stobag, Samsung, Dr. Oetker, Discovery, Statistics Finland, and more, on the Hygraph case studies page.
Yes. Komax achieved a 3X faster time-to-market managing over 20,000 product variations across 40+ markets. Samsung improved customer engagement by 15% with a scalable member platform. Stobag increased online revenue share from 15% to 70% after transitioning to a digital-first approach. Sennheiser saw a 136.7% increase in e-commerce conversions after migrating to a MACH-compliant headless commerce solution using Hygraph. Komax, Samsung, Stobag, Sennheiser
Hygraph addresses operational inefficiencies (dependency on developers, slow content updates), financial challenges (high maintenance costs, slow speed-to-market, scalability issues), and technical problems (schema evolution, integration difficulties, cache issues, localization, and asset management). Its user-friendly interface, GraphQL-native architecture, and content federation help modernize workflows and deliver digital experiences efficiently. Source
Hygraph stands out as the first GraphQL-native Headless CMS, offering flexibility, scalability, and integration capabilities. Its content federation, user-friendly tools, and enterprise-grade features (security, compliance, automatic backups) enable businesses to deliver digital experiences at scale, differentiating it from competitors like Sanity, Prismic, and Contentful. Source
Hygraph is a cloud-based platform that manages all deployment, updates, security, and infrastructure maintenance. Upgrades are seamlessly integrated, and troubleshooting is supported via 24/7 chat, email, phone, Intercom chat, documentation, and an API Playground. Enterprise customers receive a dedicated Customer Success Manager. Source
Key metrics include time saved on content updates, number of updates without developer intervention, system uptime, speed of deployment, content consistency across regions, user satisfaction scores, reduction in operational costs, ROI, speed to market, maintenance costs, scalability metrics, and performance during peak usage. For more details, see the CMS KPIs blog.
1k+
Entries in Hygraph for Onboarding Surveys
<1min
To Make and Deploy Changes to the Content Stored within Hygraph
2
Week Project Lifecycle from Idea to Launch
MainStreet helps small businesses and startups claim tax credits and incentives across the US. Most credits, whether they’re large federal programs or local incentives, are left unclaimed. MainStreet does all the legwork to make sure companies aren’t leaving cash on the table. They hook directly into a startup’s payroll and do all the paperwork to make sure you get your cash as fast and easily as possible.
Hygraph stores the knowledge information for the application, as well as the content for the Onboarding Surveys. Onboarding surveys are a critical part of the user experience as they help determine if the team qualifies for MainStreet’s service and what kind of credits the companies may be eligible for.
Previously, the team hardcoded all of this content, making the workflows cumbersome and time consuming. The team wanted to optimize these workflows and build a more flexible approach to their onboarding content to build a better user experience. The product team can manage the content for Onboarding Surveys without the need for a deployment and lets them iterate their survey independently.
The most important benefit of moving to Hygraph has been the faster time to market...what would take a couple of days to create, iterate on, and deploy content, now takes no more than a minute with the tools provided by Hygraph.
In the past, the MainStreet team hard coded all of their FAQs and Onboarding Questionnaire content. The Product and Engineering teams had to redeploy code anytime that the team wanted to make changes to the copy or test new approaches. This made the team less flexible and the work was time consuming.
The team wanted to be able to create a better organized repository of data with more efficient workflows and more content flexibility. They sought a way to manage content that had an intuitive UI, flexible data modeling opportunities, and efficient content workflows. Adding Hygraph to the tech stack proved to be a good fit for updating these workflows, and providing a better end user experience.
In the future, the team hopes to offload their conditions and business logic to be housed in Hygraph as well, to create a more adaptive user experience.
MainStreet chose Hygraph for the following reasons:
MainStreet wanted to create scalable workflows for the Engineering and Product teams to keep up with the company’s rapid growth. With Hygraph, the team was able to quickly make changes to the content and easily create new surveys or knowledge portal entries that met their changing needs. The team was no longer forced to redeploy code every time they wanted to update content or add new questions to their website.
The Intuitive Hygraph UI made onboarding quick and easy. The UI has the capabilities that the team requires to quickly build schemas and manipulate content. Hygraph has the features the team needs to be efficient without being bloated by unnecessary functionality.
The flexibility of content that Hygraph affords the team greatly improves their workflows. Using the Reference field, teams are able to organize their data in a way that creates a scalable repository of questions and answers. This repository of data will help the MainStreet team provide a better, more streamlined user experience to their customers, as they unify their knowledge management into a form of “Knowledge Graph.”
The MainStreet team built their architecture that prioritizes modern technologies and frameworks including Typescript, React, GraphQL APIs, a homebrew database to deliver a high quality experience to their users.
Content workflows are much easier to manage, making it much faster to create and iterate content
Relations field helps teams create a relational database of content, enabling a better organized content repository
Flexibility of the schema building that Hygraph offers means that a broader set of use cases
In the future, MainStreet plans to migrate more of the business logic of the surveys to Hygraph to continue to improve the end user experience
Hygraph prevents the team from deploying code whenever there is a minor content change
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