Here's a quick summary of everything we released in Q1 2024.


A Knowledge Hub for Digital Experience Optimization

Our glossary is a knowledge hub for the most commonly used personalization, experimentation, and experience optimization terminology

A/B Testing

A/B testing compares two versions to optimize user experience and make data-driven decisions, enhancing metrics like conversion rates.


APIs enable seamless communication between software, fostering innovation and efficiency in tech development.

API Playground

API Playgrounds offer an interactive environment for developers to test, learn, and refine API integrations, enhancing usability and innovation.

Atomic Deploys

Atomic deploys ensure all parts of an application update simultaneously, enhancing reliability and minimizing downtime for seamless updates.

Audit Logs

Audit logs are crucial for security, compliance, and operational efficiency, tracking user activities and system changes in detail.


Authentication verifies user identities, safeguarding access to systems with methods ranging from passwords to biometrics.


The backend is the unseen engine of web apps, handling data, business logic, and server interactions, ensuring seamless user experiences.


Best-of-breed software strategy selects top solutions in each category for peak performance and innovation, balancing integration challenges.


Caching enhances performance by storing frequently accessed data, reducing load times and system strain for faster, more efficient operations.


CDNs enhance web performance by caching content near users, reducing latency, boosting speed, and ensuring reliable, secure delivery.


Clients in software interact with servers to request services, pivotal for efficient, scalable, and user-friendly application architectures.

Command-Line Interface (CLI)

CLIs offer precision and control for tasks, making them a preferred tool for developers and system admins despite their steep learning curve.

Composable Architecture

Composable architecture boosts agility and innovation by using modular components that ensure scalability, flexibility, and rapid adaptability.


CMS content includes text, media, and dynamic elements managed to enhance engagement and ensure seamless delivery across various platforms.

Content API

Content APIs facilitate dynamic content management across platforms, enhancing flexibility and integration for a seamless digital experience.

Content Entry

Content entries in a CMS are structured units of text, media, and metadata that facilitate efficient content creation, management, and delivery.

Content Federation

Content federation integrates data from multiple sources into a single view, enhancing access and collaboration without moving the original content.

Content Hub

Content hubs centralize management of diverse media, enhancing efficiency, consistency, and collaboration across digital channels.

Content Model

Content models structure and define data within CMSs, enhancing consistency, scalability, and efficient management across digital platforms.

Content Silo

Content silos limit SEO and user navigation, but content federation integrates these silos, enhancing access and management across platforms.

Data Center

Data centers are vital facilities that house critical IT operations, ensuring high availability, security, and performance for hosted services.

Decoupled CMS

A decoupled CMS separates content management from presentation, enhancing flexibility, security, and multi-platform content delivery.

Dedicated Infrastructure

Dedicated infrastructure offers exclusive, customizable computing resources for optimal performance, security, and regulatory compliance.

Digital Asset Management

Digital Asset Management centralizes, organizes, and streamlines access to digital media, enhancing efficiency and ensuring brand consistency.

Digital Experience Platform (DXP)

DXPs streamline management of digital experiences across channels, enhancing customer engagement with integrated content, analytics, and CRM tools.


GraphQL directives customize query execution and schema behavior, enhancing API flexibility and enabling dynamic data handling and authorization.


GraphQL enumerations enhance API reliability by restricting fields to predefined values, simplifying validation and improving documentation.


Hygraph environments enable safe schema testing and development in isolated instances, ensuring production stability while refining project changes.