Hygraph for eCommerce

Focus on selling, not on adjusting. Increase sales with an enterprise-grade Headless CMS, to deliver high-performance personalized eCommerce experiences with a modern stack.

GraphCMS for Agile Commerce, eCommerce, and Transactional Content

Trusted by teams of all sizes to deliver content to millions across the world

    • Samsung
    • Shure
    • Dr. Oetker
    • Ashley
    • Philips
    • Telenor

Headless content-powered commerce at an enterprise scale

With industry leading performance, a wide technology ecosystem, and unmatched GraphQL APIs, Hygraph helps you scale your eCommerce business to unforeseen heights.

Delighting shoppers for nearly 500 years

Delighting shoppers for nearly 500 years

Founded in 1530, and a household name in German eCommerce, the team at PRYM chose Hygraph for the sheer flexibility it showed with the rest of their stack, including Spryker, Medici, and Dynamic Yield - and they were able to create a powerful content hub that aims to host nearly 100,000 unique products.

Learn how Prym delivers stronger eCommerce experiences
Content management, meet inventory management

Content management, meet inventory management

Hygraph unlocks new potential with eCommerce that other Headless CMS simply cannot match.

Either use Hygraph as your PIM and integrate with your preferred fulfillment and payments solutions, or introduce Hygraph to unify your commerce stack with critical content, promotions, and remote fields, communicating with all your APIs.

See Hygraph for eCommerce in action
Personalized experiences to fly off the shelf

Personalized experiences to fly off the shelf

Delight your customers with high-performant, personalized, and localized experiences with Hygraph powering your catalog, pages, translations, and promotions. Deliver personalized experiences at scale by aggregating logic from your CRM, automation platforms, marketing tools, and more.

Learn about Federated Content with Hygraph
Headless commerce, powered by content

Headless commerce, powered by content

Define a truly resilient architecture from the ground up without locking your creativity up with rigid schema or inflexible vendors. Build unique, blazing-fast eCommerce websites, applications, and sales channels, to serve customers at every digital touchpoint.

Download our Headless Commerce whitepaper

Avec’s powerful and personalised advertising engine built on Hygraph.

Avec is the leading business management platform for beauty salons and entrepreneurs in Brazil, used by millions of businesses across the country.

By using Hygraph to power their in-house advertising engine, Avec's content teams are empowered to serve personalized content at scale, and drive tangible results through their marketing efforts.

Read Case Study →

Si Vale delivers Marketing Content, Loyalty Programs and Special Offers with Hygraph.

Si Vale is the Mexican branch of the international group, Up, which has a presence in 29 countries, more than 3400 employees and over 24 million users around the world.

Hygraph is at the core of Si Vale’s new web page and delivers all of its content.

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Europe’s leading motorsport platform, DTM, accelerates with a successful user-centric digital transformation.

Previously, DTM’s website ran on several content management systems, including a monolithic Drupal instance. The UX was not appropriate for the demanding fan and not adapted to the various user segments of DTM. The legacy technical setup quickly became obsolete as it no longer fulfilled the ever-changing user requirements. As the team spent time adapting the legacy system, one question was pushed to the forefront: “What is the tech architecture that will lead us into the future?”.

Read Case Study →

Why Hygraph

Discover how a GraphQL Headless CMS accelerates your website projects

Better shopping experiences

Creating personalized eCommerce experiences don’t have to slow you down or drain your wallet. Hygraph encourages the best-of-breed approach, API first.

A stack you control

Don’t get tied in to expensive vendor lock-in. Opting for a modular approach rather than a monolithic “all in one” eCommerce suite gives you complete control over your product lifecycle.

Endless Extensibility

Seamlessly connect Hygraph with your favorite APIs, PIMs, PCMs, and Martech stack, to deliver the perfect shopping experience at scale from a single API endpoint.

Composable eCommerce DXP

Combine your commerce, content, and marketing efforts, to build a truly unique digital experience platform that delights your buyers every step of the way across every digital touchpoint.

A Single Source of Truth

Deliver unique shopping experiences to all your patrons across websites, geographies, applications, and devices from a single content hub, powering your digital presence.

Focus on Your Cart

Stop wasting resources on inflexible solutions that bend you to their will, and unlock operational efficiency that lets you focus on growing your business model, not on fixing things.