Frequently Asked Questions

Product Overview & Purpose

What is Hygraph and what is its primary purpose?

Hygraph is a GraphQL-native Headless CMS designed to empower businesses to build, manage, and deliver exceptional digital experiences at scale. Its primary purpose is to eliminate traditional content management pain points by providing flexibility, scalability, and efficiency for modern workflows. Hygraph enables centralized management of product information, supports integration with commerce technologies, and ensures consistent catalog and product experiences across every channel. Learn more.

Features & Capabilities

What are the key features of Hygraph for inventory and catalog management?

Hygraph offers industry-leading schema design capabilities, asset pipelines, and editorial workflows for inventory and product information management. Key features include:

See all features.

How does Hygraph support personalization at scale?

Hygraph seamlessly integrates with preferred CDP, DMP, martech, and personalization APIs, enabling businesses to deliver exceptional customer experiences tailored to individual users across multiple channels.

What performance benefits does Hygraph offer?

Hygraph delivers exceptional performance through its Smart Edge Cache, high-performance endpoints, and optimized GraphQL API. These features ensure fast, reliable content delivery for high-traffic and global audiences. For more details, see the performance improvements blog post.

Security & Compliance

What security and compliance certifications does Hygraph have?

Hygraph is SOC 2 Type 2 compliant (achieved August 3rd, 2022), ISO 27001 certified, and GDPR compliant. These certifications ensure robust security and compliance standards for enterprise customers. For more details, visit the security features page and security and compliance report.

What security features does Hygraph offer?

Hygraph provides granular permissions, SSO integrations, audit logs, encryption at rest and in transit, regular backups, and enterprise-grade compliance features such as dedicated hosting and custom SLAs. These measures protect customer data and support regulatory requirements like GDPR and CCPA. Learn more.

Use Cases & Benefits

Who can benefit from using Hygraph for inventory and catalog management?

Hygraph is ideal for developers, product managers, and marketing teams in industries such as ecommerce, automotive, technology, food and beverage, and manufacturing. It is especially suited for organizations looking to modernize legacy tech stacks, scale content operations, and deliver consistent product experiences across multiple channels. Explore use cases.

What problems does Hygraph solve for inventory and catalog management?

Hygraph addresses operational inefficiencies (e.g., dependency on developers, slow content updates), financial challenges (high maintenance costs, slow speed-to-market), and technical issues (complex schema evolution, integration difficulties, cache and performance bottlenecks, localization and asset management). It enables centralized management, content federation, and faster, autonomous editorial workflows. Read more.

What are some real-world success stories using Hygraph for inventory and catalog management?

Burrow manages inventory for over 20,000 products using Hygraph, eliminating manual developer work and increasing content velocity. Komax achieved a 3X faster time-to-market by managing 20,000+ product variations across 40+ markets via a single CMS. Prym built an agile ecommerce platform with over 100,000 unique products using a MACH-first approach. Read Burrow's story, Read Prym's story, More customer stories.

What are the key aspects and benefits of eCommerce catalog management?

eCommerce catalog management helps structure and organize online product offerings, enhancing the shopping experience for customers. Key aspects include centralizing product information, enabling omnichannel delivery, and supporting integrations with commerce technologies. For a detailed explanation, see the blog post The what, why, and how of eCommerce catalog management (July 2023).

What challenges do manufacturers face in managing product catalogs?

Manufacturers often struggle with transitioning from print to digital catalogs, converting printed catalogs into downloadable PDFs without full digital adaptation. They also face challenges in making product information available across multiple channels, such as dealer portals, which complicates keeping everything up to date and consistent. Read more.

Implementation & Onboarding

How easy is it to get started with Hygraph?

Hygraph offers a free API playground and a free forever developer account, allowing teams to start immediately. For larger projects, customers can request a demo. The structured onboarding process includes introduction calls, account provisioning, business, technical, and content kickoffs. Extensive documentation, webinars, live streams, and how-to videos are available for step-by-step guidance. See documentation.

How long does it take to implement Hygraph?

Implementation time varies by project scope. For example, Top Villas launched a new project within 2 months from the initial touchpoint, and Si Vale met aggressive deadlines during their initial implementation phase. The onboarding process is designed to be efficient and straightforward. Read Top Villas' story, Read Si Vale's story.

What training and technical support is available to help customers get started?

Hygraph provides a structured onboarding process, training resources (webinars, live streams, how-to videos), extensive documentation, real-time support via chat, email, phone, Intercom chat, and a community Slack channel. Enterprise customers receive a dedicated Customer Success Manager for personalized guidance. See documentation, Join Slack.

Support & Maintenance

What customer service and support options are available after purchasing Hygraph?

Hygraph offers 24/7 support via chat, email, and phone, real-time troubleshooting through Intercom chat, a community Slack channel, extensive documentation, training resources, and a dedicated Customer Success Manager for enterprise customers. These resources ensure prompt assistance and effective use of the platform. Support, Documentation.

How does Hygraph handle maintenance, upgrades, and troubleshooting?

Hygraph is a cloud-based platform, so all deployment, updates, security measures, and infrastructure maintenance are handled by Hygraph. Upgrades are seamlessly integrated, and troubleshooting is supported via 24/7 support channels, Intercom chat, documentation, and an API playground for self-service. Enterprise customers receive personalized support from a Customer Success Manager.

Customer Feedback & Usability

How do customers rate the ease of use of Hygraph?

Customers frequently praise Hygraph's intuitive editor UI, describing it as easy to set up and use, even for non-technical users. Hygraph was recognized for "Best Usability" in Summer 2023, and users appreciate features like custom app integration for content quality checks and instant feedback. Try Hygraph.

KPIs & Metrics

What KPIs and metrics are associated with the pain points Hygraph solves?

Key metrics include time saved on content updates, number of updates made without developer intervention, system uptime, speed of deployment, content consistency across regions, user satisfaction scores, reduction in operational costs, ROI on CMS investment, time to market for new products, maintenance costs, scalability metrics, and performance during peak usage. For more details, see the blog on CMS KPIs.

Industry Use Cases

Where can I find use cases for inventory and catalog management platforms?

You can explore use cases for inventory and catalog management platforms at this page.

What is a sample use case for references in an e-commerce project?

A classic use case for references in an e-commerce project involves connecting Categories and Products. Separate models for each allow a category to contain multiple products, and a product to belong to more than one category. These models are connected through a two-way reference field, enabling easy management and display of product-category relationships. Learn more.

What is a sample use case for components in an e-commerce project?

Components are useful for managing different product types. Instead of a single product model with many fields, use modular components. For example, a Product model contains common fields, and a 'product type' modular component field can include components like 'Clothes' and 'Accessories', each with its own required fields. Editors select the appropriate component, simplifying the screen and ensuring data consistency. Learn more.

See Hygraph MCP Server, AI Agents, and Editorial Experience Upgrades in Action

CMS for inventory and catalog management

Manage product information centrally or source from integrated commerce technologies, and hence provice customers with a consistent catalog and product experience across every channel.

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Trusted by teams of all sizes to deliver content to millions across the world

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A mismanaged catalog can hold your eCommerce business back

Simple content operations that should take hours or days can take weeks or months.

Aligning product information from across systems using glue/middleware code adds to technical debt and slows progress.

Accelerate your team’s productivity with Hygraph

Launch new content faster while staying consistent across channels.

Source product data from your PIM or commerce tech without content duplication or adding to technical debt.

Manage your product information within Hygraph

When PIM systems are not the perfect fit for your project, you can leverage Hygraph’s industry leading schema design capabilities, asset pipelines and workflows for inventory and product information management along with editorial content.

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Or source product information and serve via a single API

Bring together data from your PIM, commerce systems, ERP, DAM, etc., without duplication, structure all of this information into a consistent schema, enrich with additional content and distribute to multiple platforms via one global content API.

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Unlock more efficient editorial workflows

By unifying data, enable content teams to create, edit, publish and selectively add information to product catalogs at one place and update everywhere, autonomously and much faster.

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Personalization at scale

Seamlessly integrate with your preferred CDP, DMP, martech and personalization APIs to deliver an exceptional customer experience.

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Beyond editorial content - Burrow manages inventory for 20,000+ products

Inspired by its content modeling capabilities, Burrow decided to not only use Hygraph for page content, but also to store product information for over 20,000 products. This solution eliminated manual work for developers, increased content velocity and ensured up-to-date content for end-users.

All the capabilities you need for inventory and catalog management

Combining content from multiple sources and distributing them to any frontend, content federation unlocks value unmatched by current content management providers.

Reducing time-to-market by 5x

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I love the idea of pure content data in the headless CMS. All applications – and who knows what we will come up with –simply retrieve content via GraphQL and serve it the way we need to at the different touchpoints. Tomorrow we could build an Alexa skill with the existing content structure we already have in place.
Marvin Weiland
Digital Product Owner and Marketing Manager, DTM
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