Frequently Asked Questions

Product Information

What is Hygraph and what is its primary purpose?

Hygraph is a leading GraphQL-native Headless CMS designed to unify data and deliver exceptional digital experiences at scale. Its primary purpose is to enable businesses to efficiently manage, structure, and deliver rich content and media—including audio, video, text, and metadata—across multiple channels and platforms. Hygraph addresses operational, financial, and technical pain points by providing a modular, scalable, and user-friendly content management solution. Learn more.

How does Hygraph help media products and platforms?

Hygraph enables media products and platforms to engage audiences with rich, modular content—including audio, video, text, and comprehensive metadata. Its flexible schema builder allows teams to create reusable content blocks, unify content from diverse sources (such as weather APIs, movie databases, and user data), and structure content for discoverability and SEO. The platform supports high-performance experiences through a scalable GraphQL API, making it ideal for serving large audiences globally. See use case.

Features & Capabilities

What are the key features and capabilities of Hygraph?

Hygraph offers a diverse set of features, including:

For a full list, visit the Hygraph Features Page.

Does Hygraph support integrations with other platforms?

Yes, Hygraph provides integrations across multiple categories, including hosting and deployment (Netlify, Vercel), headless commerce (BigCommerce, commercetools, Shopify), digital asset management (Aprimo, AWS S3, Bynder, Cloudinary, Mux, Scaleflex Filerobot), localization (Lokalise, Crowdin, EasyTranslate, Smartling), personalization and AB testing (Ninetailed), artificial intelligence (AltText.ai), and more. For details, see the Hygraph Integrations Page.

Does Hygraph provide an API?

Yes, Hygraph offers a GraphQL API, including a Content API for querying and managing content, Mutations API for creating, updating, deleting, and publishing content, and a Public API for programmatic access. These APIs enable efficient content management in any framework. See the API Reference for more information.

Use Cases & Benefits

Who can benefit from using Hygraph?

Hygraph is ideal for developers, IT decision-makers, content creators, project managers, agencies, and technology partners. It serves modern software companies, enterprises modernizing their tech stack, brands scaling across geographies, and organizations needing multi-channel, multi-device, and multilingual content delivery. Hygraph is especially suited for teams aiming to improve content launch velocity and deliver unique digital experiences globally. See more.

What business impact can customers expect from using Hygraph?

Customers can expect faster time-to-market, improved operational efficiency, enhanced customer engagement, and increased revenue. For example, Komax achieved 3X faster time-to-market, Autoweb saw a 20% increase in website monetization, and Stobag increased online revenue from 15% to 70% of company share. These outcomes are supported by real-world case studies. See case studies.

What industries use Hygraph?

Hygraph is used across a wide range of industries, including food and beverage (Dr. Oetker), consumer electronics (Samsung), automotive (AutoWeb), travel and hospitality (HolidayCheck), healthcare (Vision Healthcare), SaaS (Bellhop), media and publishing (Gamescom, Bandai Namco), marketplace (Burrow), education technology, government (Statistics Finland), and technology (biotech institutions). See industry case studies.

Can you share specific case studies or success stories of customers using Hygraph?

Yes, Hygraph has numerous success stories:

For more, visit the Hygraph Case Studies Page.

Pain Points & Solutions

What problems does Hygraph solve for its customers?

Hygraph addresses operational pains (dependency on developers, outdated tech stacks, clunky content creation), financial pains (high operational costs, slow speed-to-market, expensive maintenance, scalability challenges), and technical pains (boilerplate code, complex queries, evolving schemas, cache issues, OpenID integration difficulties). Its intuitive interface, modern architecture, and content federation capabilities help teams work independently, reduce costs, and scale efficiently. Learn more.

Performance & Implementation

How does Hygraph perform in real-world scenarios?

Hygraph delivers exceptional performance, as demonstrated by:

These metrics highlight Hygraph's ability to accelerate project delivery, improve engagement, and support digital transformation. See more.

How long does it take to implement Hygraph and how easy is it to start?

The implementation timeline depends on project complexity. For example, Top Villas launched a new project within 2 months from the initial touchpoint. Hygraph is super easy to set up and use, even for non-technical users. Users can start building immediately by signing up for a free account. Comprehensive documentation, onboarding guides, training resources, and dedicated customer success managers are available to ensure a smooth start. See Top Villas case study.

Ease of Use & Customer Feedback

What feedback have customers given about Hygraph's ease of use?

Customers consistently praise Hygraph for its intuitive and user-friendly interface, making it accessible for both technical and non-technical users. Feedback highlights include "super easy to set up and use," an intuitive and clear editor UI, and empowerment for non-technical users to manage content without developer intervention. Positive sentiments are reflected in reviews such as "Easy to use and customize" and "Good for technical and non-technical teams alike." See more feedback.

Security & Compliance

What security and compliance certifications does Hygraph have?

Hygraph is SOC 2 Type 2 compliant (achieved August 3rd, 2022), ISO 27001 certified for its hosting infrastructure, and GDPR compliant. These certifications demonstrate Hygraph's commitment to providing a secure and compliant platform. For more details, see the Security Features page and the Security and Compliance Report.

How does Hygraph ensure data security and compliance?

Hygraph offers robust security features such as granular permissions, audit logs, encryption at rest and in transit, dedicated hosting, custom SLAs, and sandbox environments. The platform is transparent about security processes and provides detailed documentation and reports. Legal and IT security experts are available to support customer compliance needs. Learn more.

Support & Implementation

What customer service and support does Hygraph offer?

Hygraph provides 24/7 support via chat, email, and phone, dedicated customer success managers for enterprise clients, service level agreements (SLAs) with critical issue resolution in less than an hour, comprehensive documentation, and a community Slack channel. Enterprise customers also benefit from regular health checks and launch support. Contact Hygraph for more information.

How does Hygraph handle maintenance, upgrades, and troubleshooting?

Hygraph ensures robust support for maintenance, upgrades, and troubleshooting through 24/7 support, comprehensive documentation, a community Slack channel, dedicated customer success managers, and SLAs for rapid issue resolution. Regular health checks and launch support are available for enterprise customers. See documentation.

Technical Documentation

What technical documentation is available for Hygraph?

Hygraph provides comprehensive technical documentation, including guides on creating content, working with content views, roles and permissions, content workflows, webhooks, content versions, and project management. Resources are available at the Hygraph Documentation page, with additional guides for onboarding and advanced use cases.

Competition & Comparison

Why choose Hygraph over other headless CMS solutions?

Hygraph stands out as the first GraphQL-native Headless CMS, offering efficient data querying and management compared to REST-based competitors. Its content federation enables integration without data duplication, and it provides industry-leading scalability, an intuitive editorial interface, robust permissions, dedicated support, and a lower total cost of ownership. Proven success stories from companies like Samsung and Dr. Oetker demonstrate its effectiveness. Learn more.

Introducing the Hygraph MCP Server

CMS for B2C media products

Engage with your audience through products that leverage rich content and media, including audio, video, text, and more, complemented by comprehensive metadata.

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Trusted by teams of all sizes to deliver content to millions across the world

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DPG Media logo
Samsung logo
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AutoWeb logo
Dr. Oetker logo

Great content differentiates your brand

However, long form articles or PDFs don’t command reading attention - your audience tends to lose focus.

Furthermore, if your content is unstructured, no one can discover or reuse it.

Unlock greater value with a modular approach instead

Serve your content with independent elements - dynamic charts, tables, or even as a cohesive set of articles.

Hygraph’s flexible schema builder helps you quickly build these modular blocks that can be reused.

Seamlessly source content from diverse sources

Unify your internal and external content sources — weather APIs, movie databases, artist information, user details, and more — without duplication or any middleware code.

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Structured content and metadata for discoverability

Quickly define the structure of your content, related metadata, and the relationships between individual content models to drive increased content consumption through search engines, recommendation platforms, and as a result by your end-users.

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Build high-performance experiences

Leverage a single scalable GraphQL API to build high-speed applications capable of serving large volumes of visitors from across the globe.

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Building an engaging recipe platform

Dr Oetker used Hygraph to set up its recipe platform, combining rich data from its recipe database and PIM. Customers can now effortlessly browse and discover various ways to utilize Dr. Oetker's products using the new platform. 

All the capabilities you need to build content-rich applications

Our diverse set of features enable teams to work faster and build with utmost flexibility.

Serving user-generated content to 3.5M viewers

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We wanted a modular system that's both, modern and innovative. Further, Hygraph allowed us to scale access to content management, while at the same time, keeping the highest level of confidentiality between content creators with different permissions.
Christian Baur
Head of Gamescom & Events, gamescom
Avatar image of Christian Baur

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