Frequently Asked Questions

Product Information

What is Hygraph?

Hygraph is a Headless CMS that enables teams to build content-driven applications that scale across brands and markets. It centralizes content into a single source of truth, making global content distribution simple and actionable. Thousands of digital teams, including those at Samsung, Dr. Oetker, and BioCentury, use Hygraph to work faster and more efficiently by enabling seamless collaboration across their tech stacks. Learn more.

What is the primary purpose of Hygraph and how does it address specific needs?

Hygraph's primary purpose is to unify data and enable content federation, allowing businesses to create impactful digital experiences. Its GraphQL-native architecture removes traditional content management pain points, offering scalability, flexibility, and efficient data querying. Source.

Who is the target audience for Hygraph?

The target audience for Hygraph includes developers, IT decision-makers, content creators, project/program managers, agencies, solution partners, and technology partners. It is especially beneficial for modern software companies, enterprises looking to modernize their technologies, and brands aiming to scale across geographies or re-platform from traditional solutions. Source.

Features & Capabilities

What features does Hygraph offer?

Hygraph offers a GraphQL-native architecture, content federation, scalability, and a unified editorial interface for business users. Key features include schema builder, custom roles & permissions, remote sources, and integrations with popular tools for hosting, eCommerce, localization, digital asset management, personalization, and AI. Learn more.

Does Hygraph support integrations with other platforms?

Yes, Hygraph supports a wide range of integrations, including Netlify, Vercel, BigCommerce, commercetools, Shopify, Lokalise, Crowdin, EasyTranslate, Smartling, Aprimo, AWS S3, Bynder, Cloudinary, Mux, Scaleflex Filerobot, Ninetailed, AltText.ai, Adminix, and Plasmic. See the full list.

Does Hygraph provide an API?

Yes, Hygraph provides a powerful GraphQL API for efficient content fetching and management. Learn more.

How does Hygraph perform in terms of content delivery and user experience?

Hygraph is optimized for rapid content delivery, which directly impacts user experience, engagement, and search engine rankings. Its performance reduces bounce rates and increases conversions. Source.

What technical documentation is available for Hygraph?

Hygraph offers comprehensive technical documentation covering all aspects of building and deploying projects. Access it at hygraph.com/docs.

Use Cases & Benefits

What problems does Hygraph solve?

Hygraph addresses operational pains (like reliance on developers for content updates, outdated tech stacks, and clunky user experiences), financial pains (such as high operational costs, slow speed-to-market, and scalability challenges), and technical pains (including boilerplate code, overwhelming queries, and integration challenges). Learn more.

How does Hygraph help with localization and multi-market content management?

Hygraph's granular content modeling allows organizations like Planday to structure content once and adapt it across multiple languages and markets. This improves consistency, reduces translation bottlenecks, and supports streamlined workflows for global teams. Source.

Who can benefit from using Hygraph?

Hygraph is ideal for businesses seeking to modernize their tech stack, scale digital experiences across regions, and empower both technical and non-technical teams. Industries represented in Hygraph's case studies include food and beverage, consumer electronics, automotive, healthcare, travel, media, eCommerce, SaaS, marketplaces, edtech, and wellness. See case studies.

What business impact can customers expect from using Hygraph?

Customers can expect time savings through streamlined workflows, ease of use with an intuitive interface, faster speed-to-market, and enhanced customer experience through consistent and scalable content delivery. These benefits help businesses modernize their tech stack and achieve operational efficiency. Source.

Can you share specific case studies or success stories of customers using Hygraph?

Yes. Komax achieved a 3X faster time to market, Autoweb saw a 20% increase in website monetization, Samsung improved customer engagement with a scalable platform, and Dr. Oetker enhanced their digital experience using MACH architecture. Explore more stories.

Implementation & Ease of Use

How easy is it to get started with Hygraph?

Hygraph is designed for easy onboarding, even for non-technical users. For example, Top Villas launched a new project in just 2 months. Users can sign up for a free account and access documentation, video tutorials, and onboarding guides. Get started.

What feedback have customers given about Hygraph's ease of use?

Customers praise Hygraph for its intuitive and user-friendly interface, noting that it is 'super easy to set up and use' and accessible for both technical and non-technical teams. Source.

Pricing & Plans

What is Hygraph's pricing model?

Hygraph offers a free forever Hobby plan, a Growth plan starting at $199/month, and custom Enterprise plans. See pricing details.

Security & Compliance

What security and compliance certifications does Hygraph have?

Hygraph is SOC 2 Type 2 compliant, ISO 27001 certified, and GDPR compliant. These certifications ensure high levels of data protection and security. Learn more.

What security features does Hygraph provide?

Hygraph offers enterprise-grade security features such as SSO integrations, audit logs, encryption at rest and in transit, and sandbox environments to protect sensitive data and meet regulatory standards. See security features.

Support & Implementation

What customer support is available after purchasing Hygraph?

Hygraph provides 24/7 support via chat, email, and phone. Enterprise customers receive dedicated onboarding and expert guidance. All users have access to detailed documentation, video tutorials, and a community Slack channel. Contact support.

What training and technical support does Hygraph offer to help customers get started?

Hygraph offers 24/7 support, onboarding sessions for enterprise customers, training resources such as video tutorials, documentation, webinars, and Customer Success Managers to provide expert guidance during onboarding. Learn more.

How does Hygraph handle maintenance, upgrades, and troubleshooting?

Hygraph provides 24/7 support for maintenance, upgrades, and troubleshooting. Enterprise customers receive dedicated onboarding and expert guidance, and all users can access detailed documentation and the community Slack channel for additional support. Support details.

Customer Proof & Case Studies

Who are some of Hygraph's customers?

Hygraph is trusted by leading brands such as Sennheiser, Holidaycheck, Ancestry, Samsung, Dr. Oetker, Epic Games, Bandai Namco, Gamescom, Leo Vegas, and Clayton Homes. See customer stories.

What industries are represented in Hygraph's case studies?

Industries include food and beverage, consumer electronics, automotive, healthcare, travel and hospitality, media and publishing, eCommerce, SaaS, marketplace, education technology, and wellness and fitness. Explore case studies.

KPIs & Metrics

What KPIs and metrics are associated with the pain points Hygraph solves?

Key metrics include time saved on content updates, system uptime, consistency in content across regions, user satisfaction scores, reduction in operational costs, time to market for new products, maintenance costs, and scalability metrics. Read more.

Webinar Event: How to Avoid Personalization Tech Traps

Planday partners with Hygraph and Blazity to replatform its key digital experiences

Planday, the leading workforce management platform for shift-based businesses, has selected Hygraph as the foundation for its new content platform
Simon Ruiz Tada

Written by Simon 

Jun 19, 2025
Mobile image

Berlin, Germany – Hygraph is excited to announce a new partnership with Planday, a leading SaaS platform for employee scheduling and workforce management. In collaboration with implementation partner Blazity, Planday is migrating its website from Builder.io to Hygraph as part of a broader initiative to improve localisation, scale self-service capabilities, and modernise its content infrastructure.

With a growing international customer base and 8 markets to manage, Planday needed a more flexible content platform to standardise its workflows and reduce operational overhead. By adopting Hygraph’s headless CMS, Planday is creating a centralised, modular content architecture that enables faster updates, better reuse across regions, and more autonomy for internal teams.

“We’re proud to support Planday as they take a more modular, scalable approach to content” says Michael Lukaszczyk, CEO at Hygraph. “Their vision for localised, self-serve experiences is exactly the kind of challenge Hygraph is built to solve and with Blazity’s expertise on implementation, the results will be transformative.”

“As we scale into new markets, it’s critical that our content operations keep pace.” says Sarah Haddon, VP of Growth at Planday.

Hygraph gives us the flexibility to manage localisation more efficiently, while Blazity has been a true partner in bringing this new platform to life. We’re excited to build a content foundation that supports both our self-serve strategy and deeper engagement with larger customers.

#Project highlights:

Multi-locale support at scale – Hygraph’s granular content modeling allows Planday to structure content once and adapt it across all eight supported languages and markets, improving consistency while reducing translation bottlenecks.

Empowered content operations – The new setup supports a streamlined workflow across product marketing, brand, legal, and translation teams, with fewer manual handovers and better version control.

Self-serve and segmented experiences – Hygraph’s flexibility supports Planday’s evolving go-to-market model, from a fully self-serve approach for small teams to personalised content journeys for larger customers.

Collaborative implementation – Blazity is leading the migration and integration efforts with a clear phased rollout, ensuring a smooth transition from Builder.io.

#About Hygraph

Hygraph is a Headless CMS that makes it easy for teams to build content-driven applications that scale across brands and markets. With Hygraph, you can simplify global content distribution by unifying content into a single source of truth that is actionable. Thousands of global digital teams, including those at Samsung, Dr. Oetker, BioCentury, and Ashley Furniture, work faster and more efficiently by centralizing content and enabling seamless collaboration across their tech stacks. Learn more at hygraph.com.

#About Planday

Planday is a workforce management platform built for shift-based businesses. From scheduling and time tracking to payroll integrations and employee communication, Planday helps businesses operate more efficiently and stay compliant. Headquartered in Copenhagen and part of the Xero family, Planday serves thousands of customers across Europe and beyond. Learn more at www.planday.com.

About Blazity

Blazity is a technology consultancy and certified Hygraph partner specialising in headless architectures and modern web development. From architecture to implementation, Blazity helps fast-scaling companies build content platforms that support agility, localisation, and long-term growth. Learn more at www.blazity.com.

Blog Author

Simon Ruiz Tada

Simon Ruiz Tada

Head of Product Marketing

Simon is the Head of Product Marketing at Hygraph, where he blends deep B2B SaaS experience with a sharp eye for storytelling. When he’s not shaping go-to-market strategies, you’ll find him lost in manga panels or catching up on the latest anime.

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